Ballistic Therapy – masterful provocation

Ballistic Therapy is a young Berlin fragrance label that is making a move on fragrance and beauty market with a daring and very creative concept. “Ballistic Therapy” means shooting at things to relieve stress – the louder the bang, the greater the effect.

Manly, provocative, attractive: these are the characteristics that underpin the Ballistic Therapy products. Founder Jan Mihm grew up in Offenbach and worked in New York before relocating to Berlin. Jan describes himself as a dreamer, a fighter and a feminist. His fragrances are the “liquid recipe of Alpha” – and they aim to challenge conventional gender definitions.

Ballistic Therapy is also a charity project: 20% of profits are donated specifically to projects that promote peace.

The fragrance: 9mm

www.ballistic-therapy.com